Roy Kim — Lead product designer

Hello

I’m Roy, a product designer working across enterprise and consumer products, from e-commerce at Google and TikTok Shop to shaping the future of money at Coinbase and MetaMask.

Outside of work, I'm a builder. I create visual and brand experiences for restaurants, take photographs of cafes I love, and fiddle with AI experiments.

Case studies

Personal projects

Explore: Ethereum token screen on a phone

Lead designer

Product thinking · interaction · visual

2025–2026

MetaMask Trade UX

An end-to-end journey for how users discover, evaluate, and trade tokens.

Predictions: live market on a phone

Lead designer

Product thinking · interaction · visual

H2 2026

MetaMask Predictions

Intuitive, lively, and scalable prediction markets.

Rare Prompts image grid

Rare Prompts

Mouth-watering, premium AI prompts.

Seoul Hues homepage

Seoul Hues

Photographs of cafes I love in Seoul.

Figma to AI Skill plugin page

Figma to AI Skill

Turn any Figma design system into a AI skill.

Personal blog homepage

Personal blog

Other creative works.